Alcohol business plan

You must provide a business plan that describes how you will run your alcohol business.

Plan requirements

Overview

relax sign outside bar

By law, new businesses in Minneapolis that serve alcohol must have a business plan. A business plan describes how you will operate the business.

See a sample business plan for alcohol businesses

Alcohol server training plan

alcohol server

In this section of the business plan, describe staff training, including:

  • Trainer's name
  • Topics covered
  • Ongoing training program
  • Policy for carding and the use of electronic ID scanners
  • Reward and discipline policy for serving alcohol to minors
  • Self-audits

See alcohol server training tips

Safety plan review

security guard

Complete and attach:

  • A signed Safety plan review form
  • Any supporting documentation

Your local police precinct will review the security part of your business plan. It lists what you can do to prevent illegal activities.

See safety plan review

Sound management plan

audio music bar

Make a plan that describes how you will address potential noise issues.

See sound management

Entertainment plan

live music sign

Create a detailed statement that describes the:

  • Type of entertainment presented in your establishment
  • Days and hours of the entertainment
  • Main age group for your target audience

Community impact plan

people outside of bar

Describe how your establishment will:

  • Be proactive in preventing negative secondary effects of the business.
  • Maintain an orderly appearance and operation (including hours staffed) related to:
    • Litter
    • Graffiti
    • Refuse control
  • Sponsor competitive sports, such as:
    • Softball
    • Broomball
    • Soccer
    • Rugby
    • Football

Hours of operation

people dancing in bar

In this section of the business plan, list the hours of operation for:

  • Each day of the week
  • Indoors and outdoors

Food service

food server in bar

In this section of the business plan, list the:

  • Food that you will prepare or serve, including menu with prices
  • Hours of full food service and reduced food service
  • Staffing model of the kitchen service
  • Kitchen, bar and cooking equipment (or include a food plan review)

See food plan review

Charitable gambling activities

Lottery card

In this section of the plan, list the:

  • Types of games
  • Hours
  • Name of gambling manager
  • Name of charity

Resume or summary of work experience

Alcohol server

Describe the applicant’s experience and background with any of the following:

  • Liquor sales
  • Restaurant work
  • Retail sales

Signed contract with promoters

people clinking glasses

If you will work with promoters, you must have a written signed contract that includes:

  • A statement of truth in advertising 
  • Cancellation rights if contract is not followed
  • Promoter contact information
  • A sample contract

You must provide signed contracts to licensing official upon request.

Advertising plans

smart phone displaying apps

Attach a copy of all the ways you will promote your establishment, such as:

  • Social media
  • Website
  • Flyers
  • Coupons
  • Table tents

Contact us

Business Licenses & Consumer Services

Address

Public Service Building
505 Fourth Ave. S., Room 220
Minneapolis, MN 55415

Office hours
8 a.m. – 4 p.m.
Monday – Thursday

9 a.m. – 4 p.m.
Friday