Community Planning & Economic Development
Business Profile: The Red Sea Restaurant and Bar
Photo: Middle, top to bottom: The Red Sea logo, people enjoying the outside patio area, sea of crowd listening to featured entertainment, one of many tasteful entrées, quiet sit-down area. (Source: The Red Sea Restaurant and Bar website).
As Minneapolis’ first Ethiopian restaurant, The Red Sea Restaurant and Bar has a long history of serving delicious Ethiopian and Eritrea food; twenty eight years to be exact. It doesn’t stop there. The dynamic environment of The Red Sea also hosts live music events in a separate space, next door to the restaurant. The two co-owners, Russom Solomon and Yohannes Zemedhin, bought The Red Sea in 2002 and have been adapting to the growing and changing demographics of Minneapolis ever since.
With the growing population and use of technology, Russom and Yohannes knew they needed to take more action to meet the demand and get the word out about their special cuisine and entertainment offerings. In 2016, they reached out to City of Minneapolis Business Technical Support Program (B-TAP) provider, Neighborhood Development Center (NDC) for assistance with their marketing strategy and kitchen updates, resulting in upgrading their social media presence (The Red Sea website and Facebook page), logo, and kitchen appliances.
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Last updated Feb 9, 2018